Welcome to SHINE School!
Calling all private schools, serving Preschool-Grade 12! Ready to grow your enrollment, and shine bright in the year ahead?Â
Download our SHINE School OverviewWE'RE SO GLAD YOU'RE HERE
The future looks bright.Â
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Class is in session! Presented by SHINE Marketing and Communications, a Minnesota-based marketing agency, SHINE School was founded with the goal of helping private schools serving Preschool-Grade 12 grow their enrollment and SHINE through web-based marketing courses and best-in-class support.
Through proven strategies, our team has helped schools increase their enrollment by 5-20% with new family applications reaching an astonishing 50-130% increase, and assisted schools in gaining local, national, and international media coverage.
All courses are geared toward private school marketing/communications professionals and school leaders.
We would love to help your school shine bright in the year ahead. Click below to browse our offerings!

NICE TO MEET YOUÂ
About the Owner.
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SHINE Marketing and Communications and SHINE School Owner, Megan Peterson, is thrilled to bring her dream of launching SHINE School to life!
With 16 years of experience working in TV News and Marketing/Communications, she is passionate about sharing her expertise and knowledge with fellow school marketing professionals to help their schools grow, thrive, and SHINE.
Megan began her career as a TV reporter/anchor, where she earned a Regional Emmy for her news story “Helping Hand” in the Children’s category and an Emmy nomination for Multimedia Journalist in the Midwest.
Soon after, Megan made a career shift to the Marketing/Communications field where she worked for more than ten years in both public and private schools and at various children’s organizations before launching SHINE Marketing & Communications.
With a proven track record of helping independent and faith-based schools increase enrollment, tell their story, and SHINE their light, she is dedicated to educating and inspiring school marketing professionals through web-based marketing courses and best-in-class support, delivered through SHINE School!
Questions? We would love to hear from you! Drop us a line at [email protected] today!

"SHINE has been an outstanding resource for our organization! Positive, informative, encouraging, and effective!"
- Rachel Johnson, Good Shepherd Catholic School, Advancement Director

"SHINE is the answer to PreK-12 schools' dreams. Megan knows the market, she understands the science, and she's got the wisdom to navigate both with incredible kindness, ease, and leadership."
-Â Dr. Claire Shea, American Creativity Academy, Head of School

"SHINE has been a great asset to our business. We've seen an increase in school inquiries and Megan has been kind enough to teach us a few tricks along the way! We appreciate her knowledge of the current trends and dedicated follow-through on all of her work. Thank you, SHINE!"
-Â Joann Meyer, Enrollment and Marketing Director, Notre Dame Academy Catholic School
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